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Tourism figures Turkey : positive development


After a successful 2022 season in Turkey, German tour operators are also extremely optimistic for 2023. According to Touristic Aktuell news broadcast in Germany, guests in Germany, whose image has improved significantly in recent times, appreciate what Turkish tourism has to offer. Noting that value for money plays an important role in driving visitor numbers to Turkey, Turkey was found to have a good occupancy rate, driven by the German and UK markets. Although there has been a slight trend towards cheap bookings in Germany lately, the news says that Germans still value quality. “More and more 4-star+ hotels are being booked instead of 4-star hotels. There is no trend towards 3-star hotel reservations.”

Significant growth is expected for Turkey The following points were highlighted in the article: Current statements from tour operators show how high the expectations are. The ANEX Group (ANEX Tour, Neckermann, Öger Tours and Bucher Reisen) wants to at least double the numbers for Turkey and all other tour operators expect significant growth for Turkey. The Alltours boss, for example, wants to accommodate at least 500,000 guests in Turkey by 2024.

Turkey’s share is 20 percent. According to TDA, three quarters of Turkey reservations go to TUI, FTI, DER Touristik, Alltours and Schauinsland-Reisen. According to TDA, Turkey is also number one among the top 15 destinations for German tour operators with a share of around 20 percent. Mallorca has 15 percent and Crete 8 percent.